Thông tin chi tiết
Phúc lợi
- Chế độ bảo hiểm
- Du Lịch
- Phụ cấp
- Đồng phục
- Chế độ thưởng
- Chăm sóc sức khỏe
- Đào tạo
- Tăng lương
- Nghỉ phép năm
Mô tả Công việc
- Digital Media Planner will be responsible for the development of the media strategy and media buying, including
1. Campaign Planning & Strategy (Online to Offline):
1.1. Branding (Awareness):
- Work closely with brand team to understand their requirements and objectives
- Develop brief and liaise with agency to develop comprehensive media plan.
- Review historical campaign performance analyze data to determine appropriate media channels & best practices
- Collaborate with cross-functional teams (brand, creative, etc.) to ensure strategy alignment.
1.2. E-commerce (Ecom):
- Proactively corporate with E-com team to support monthly sale campaign
- Analyze historical performance data, including traffic, media investment, and Return on Ad Spend (ROAS).
- Review promotional schemes, key deals, and product launches to align with campaign strategies.
2. Media Execution (Online to Offline):
2.1. Branding
- Coordinating the implementation of digital media plans with the internal team members
- Proofreading and checking all digital assets before releasing and setting up
- Monitor and measure channel performance to achieve campaign KPIs with Performance Specialist
- Providing ongoing actionable insights into campaign performance to relevant stakeholders
2.2. E-commerce
- Monitor weekly traffic from branding campaigns to ensure deliverables and commitment with Ecommerce partners with Performance Specialist
- Structure target audiences and define campaign objectives for optimal results.
3. Media Analysis
- Monitor market trends, platforms innovation and track on-going campaign performance to ensure KPI delivery.
- Analyze campaign metrics, evaluate post-buy reports, prepare quarterly report and provide recommendations for brand
- Collaborate with media agencies to review campaign performance and finalize actual payments.
- Site-check OOH advertising and competitors movements
4. Account Management
- Manage owned digital ad accounts and perform administrative tasks including account verification, ad violation appealing
- Project management from end-to-end (Contract, payment)
Qualifications:
- Proven experience in digital media and performance marketing.
- Strong analytical skills with experience in reviewing and optimizing digital campaigns.
- Familiarity with media planning, execution, and data analysis tools.
- Good communication and collaboration skills.
Further information about career opportunities, please visit website: rohto.com.vn (Tuyển dụng -> Cơ hội nghề nghiệp)
Any questions about this job, please contact us via Linkedin: Rohto Mentholatum VN
Yêu Cầu Công Việc
- Bachelor’s degree – Marketing Major
- Have experience is advantage (01 year), but fresh graduate is accepted also.
- Prioritize media channel or agency experience working
- Supplementary Certificate
- English: Professional Working Proficiency
- Microsoft Office
Official Education and working experience:
Thông tin khác
- Bằng cấp: Đại học
- Hình thức: Nhân viên chính thức
- Phụ cấp khác: Parking fee
- Thời gian thử việc: 2 months of probation with full salary
-
Cơ hội huấn luyện:
A2E skill training
Pre-mortems
Prioritization
Problem solving
Owner’s mindset
Idea generation
Coaching
Influencing
Courageous conversations
Effective communication
Presenting with impact
Closed-loop conversations
Creating business value
Effective meetings
Effective emailing
Organizational health - Tuổi: 20 - 30
- Thời gian làm việc: 40 hours/ week
- Đồng nghiệp: Friendly, supportive
-
Phúc lợi:
Japanese Health Insurance for Staffs over 2 years contribution
Company trip, Team building activities
Holiday events -
Ngày nghỉ:
- 15 working days: from full 1 year to less than 3 years;
- 16 working days: from full 3 years to less than 7 years;
- 22 working days: from full 7 years or more to less than 37 years. - Phương thức làm việc: Không Áp Dụng Làm Việc Từ Nhà